Talk about jumping the gun. According to the Wall Street Journal, some
Chinese vendors on the Alibaba marketplace have already began accepting
pre-orders for the oft-rumored iPhone 6.
Apple is widely expected to announce the next-generation smartphone in
just a few months, alongside the public release of iOS 8.
The report claims that unverified sellers have been encouraging customers to place pre-orders for the rumored smartphone, with one going as far as offering an “exclusive introduction to the iPhone 6″ in English. Many of the sellers are using promotional materials similar to those found on Apple’s website to tease the upcoming device.
These unofficial iPhone 6 pre-orders don’t come cheap: customers have to fork over a deposit ranging from 500 yuan ($80 USD) to 7,999 yuan ($1288 USD) to sellers in the Alibaba Taobao marketplace that promise to help purchase the smartphone from the United States and Hong Kong.
As smartphone penetration continues to rise in the United States, Apple has increasingly shifted its focus to China as one of its most important regions for growth. Apple CEO Tim Cook has a lengthy relationship with China, dating back to his tenure as COO under Steve Jobs, and new retail chief Angela Ahrendts has aggressive plans for the emerging market.
Apple began selling the iPhone on China Mobile in January, which at over 770 million subscribers is the world’s largest carrier. The Cupertino-based company was the fifth-largest smartphone maker in China during Q1 2014, trailing behind Samsung, Lenovo, Xiaomi and Coolpad.
The report claims that unverified sellers have been encouraging customers to place pre-orders for the rumored smartphone, with one going as far as offering an “exclusive introduction to the iPhone 6″ in English. Many of the sellers are using promotional materials similar to those found on Apple’s website to tease the upcoming device.
These unofficial iPhone 6 pre-orders don’t come cheap: customers have to fork over a deposit ranging from 500 yuan ($80 USD) to 7,999 yuan ($1288 USD) to sellers in the Alibaba Taobao marketplace that promise to help purchase the smartphone from the United States and Hong Kong.
As smartphone penetration continues to rise in the United States, Apple has increasingly shifted its focus to China as one of its most important regions for growth. Apple CEO Tim Cook has a lengthy relationship with China, dating back to his tenure as COO under Steve Jobs, and new retail chief Angela Ahrendts has aggressive plans for the emerging market.
Apple began selling the iPhone on China Mobile in January, which at over 770 million subscribers is the world’s largest carrier. The Cupertino-based company was the fifth-largest smartphone maker in China during Q1 2014, trailing behind Samsung, Lenovo, Xiaomi and Coolpad.